Hounslow revealed plans to restore the Great West Road to its former golden glory last week when it unveiled proposals to create new jobs, homes, businesses and transport links in the area.
The proposals along the route – dubbed the Golden Mile, which is home to major companies such as Glaxo Smith Kilne and JC Decaux – include ambitious developments in the area, known as Kew Gate in the east, Brentford Lock North, and Blue Sky around the emerging BSkyB campus.
The plans could create nearly 30,000 jobs and around 1,500 new homes – which almost half would be affordable.
Leader of Hounslow Council, Cllr Steve Curran, said: “We want to bring back the glory days to the Golden Mile which is already home to some major international companies.
“The route, which is on the doorstep of Europe’s busiest airport and a few miles from central London is brimming with opportunities for serious, international developers and investors.”
Cllr Curran said the Mayor of London and the Government can also play its part in helping unlock the Golden Mile’s potential.
He said: “We need a big improvement to the public transport links to realise our vision. We want to see a brand new station near Sky’s HQ by using an under-used freight line and create a new station – the Golden Mile’s very own station – and link it to Southall which will be on Crossrail.”
The Golden Mile is the name given to a stretch of the Great West Road north of Brentford running west from the western boundary of Chiswick
This section of the Great West Road was opened in 1925 in order to bypass the notoriously congested Brentford High Street and several factories of architectural merit were rapidly built along the road too. Many examples of the Art Deco architecture remain such as the JC Decaux building.