Beat the Street [BTS] – a hugely popular walking and cycling competition – is returning to Hounslow for the third time for its biggest challenge yet.
Free and fun to take part in, Beat the Street encourages people young and old to run, walk and cycle as far as possible for six weeks.
Previous events have been held in Cranford, Heston, Feltham and Isleworth; however, for the first time ever, the physical activity game can be played across the whole borough.
Launching on 21 September, local residents playing BTS are rewarded with points and prizes depending on how far they travel. Players can pick up cards or fobs at their local libraries, GP surgeries or leisure centres and can tap them on special ‘Beat Boxes’ which will be appearing on lampposts across Hounslow to track their journey and receive points.
Local schools, community groups and businesses are also able to form teams for BTS and be in with a chance of winning prizes if they walk, run or cycle the furthest.
BTS players will also be able to use their special cards and fobs in Southall as part of a separate game funded by Ealing Council.
In Autumn 2015, residents in Cranford, Heston and Feltham travelled 39,286 miles for BT, which was then beaten by Isleworth which reached a total of 52,774 miles in early 2016.
The BTS initiative is run by Intelligent Health on behalf of Hounslow Council.
Councillor Corinna Smart, Cabinet Member for Public Health and Leisure, Hounslow Council, said: “We are delighted that Beat the Street is returning to Hounslow and once again, we urge everyone, young and old, all our schools and community groups to take part.
“It’s fun, free to do and will inspire everyone to be active and healthy, which is one of the council’s commitments, to help people enjoy the best quality of life.
“Last time around, it got many people up and on their feet and it is also a great way to see parts of the borough you might not necessarily see.
“We are very proud to be supporting Beat the Street once again and we’re sure everyone who takes part will enjoy it.”
For more information, follow Beat the Street Hounslow on Facebook or on Twitter (@BTSHounslow).